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Project Background and Strategic Positioning

Project Background and Strategic Positioning

  • Background: Newstar Asset Capital emphasizes long termism, structuring, and a sense of responsibility, so its layout in the philanthropic direction should also be highly aligned with its business logic.
    Strategic positioning: The company will establish a public welfare platform called “Newstar Impact Initiative”,
    The platform will adhere to the following principles:
  • ✅ Systematization: Charity project structure, watchable, and iterable
  • ✅Long termism: Achieving sustained social impact through system building, talent cultivation, and community empowerment
  • ✅Explainable: Public welfare projects have clear logic, visible results, and transparent disclosure
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Charitable Goals and Key Indicators

Charitable Goals and Key Indicators

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Short term goal(1 year)

Launch the Newstar Impact Initiative and establish a dedicated public welfare committee. Launch the first batch of education and data literacy projects, with the goal of covering at least 1000 teenagers or community members. Establish a standard for employee volunteer service hours within the company (for example, if all employees accumulate 500 volunteer service hours per year). Publish the first public welfare impact report, disclosing the use of funds, project beneficiaries, cooperative institutions, etc.

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Mid term goal (3 years)

Accumulated beneficiaries of registration/participation in the project are ≥ 5000. Establish strategic partnerships with at least 5 universities or research institutions to conduct structured fintech courses. Donations or project investments reaching a certain scale (such as 2-3% of the company's net income or a fixed amount commitment). Build an online "data finance literacy platform" that is free and open to the community and students for use.

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Long term goals (5 years)

Establish a 'structured financial education module' for emerging markets/developing countries, entering at least 2-3 countries/regions. Establish a 'Newstar Impact Fellowship' to support young scholars in the fields of financial technology, data science, and quantitative investment. Becoming a benchmark for the "inclusive+education+structure" model in the fintech+asset management industry.

Path and Execution Plan

Path and Execution Plan

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Structured Financial Education

Conduct offline training camps for low resource communities, with a particular emphasis on data literacy, logical thinking, and cross market understanding.

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Community Empowerment and Inclusive Finance

Provide a small grant and coaching program called "Newstar Start" to support community members in carrying out data or finance related projects.

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Integration of Public Welfare Investment Models

Establish a specialized supervision mechanism: establish a public welfare committee, external audit, and annual impact report.

Budget and Resource Allocation

Budget and Resource Allocation

Development of Education Platform and Online Modules Offline community training camp/material production Scholarship+Tutoring Program Employee volunteer service+communication activities Subsequently, the annual growth will be maintained year by year, balancing investment scale and sustainability.



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Risk control and governance mechanism

Risk control and governance mechanism

The company emphasizes long termism, structure, and a sense of responsibility, and its layout in the charity direction is highly consistent with its business logic

The target effect is unclear

Standardize project outcome indicators and hire external evaluation agencies.

Excessive resource investment but long return cycle

Clearly define phased milestones, annual evaluations, and adjustable investments.

The disconnect between public welfare and main business

Regard public welfare as an integral part of the company culture and ensure continuous attention from management.

Risk of brand promotion 'empty shouting'

All projects must be executed truthfully and publicly reported to avoid being seen as' marketing decorations'.